R–A/D is the Creative Practice of Richard Pearce

A Creative Director working across product, brand, environment, and human experience — developing design systems that bring clarity and coherence to complex creative problems.


/ Archive
/ Profile
/ Email



Creative Direction across product, brand, and experience.



BURBERRY / RODEO DRIVE 
A transformational takeover of the Burberry Rodeo Drive flagship, creating an immersive brand experience rooted in imagination, materiality, and experience.

The project created a sequence of spaces that were unexpected in sound, texture, and experience — balancing brand codes, materiality, and spatial rhythm into a coherent, unified design system.

Creative Direction with Kennedy London.
3 – 28
/ Creative Direction, Graphic Design
/ 2022
/ LA
/ Credits: Kennedy London, Ben Kreukniet, Ulla Winkler
     
View Project